Virgin Vines
There’s rich guys whose only goal is to get richer, and then there’s Richard Branson, a rich guy interested in something other than making more $. Virgin Megastore, Virgin-Atlantic Airlines, it all seems innovative and value-adding to consumers. So now wine, too: Virgin Vines, finally available at yr local boozery, officially aimed at young folk or those who find wine pretentious. There’s shiraz & chardonnay, red & white, $9.99/bottle or $8.99/4-pk of small plastic bottles. And instedda corks, these have cool screw tops you open w/ a pull tab.