Wednesday, January 04, 2006

Extra cool watermelon

There was a time when Wrigley = gum, esp doublemint & juicy fruit. But profits weren’t $ enough and so Wrigley diversified, making acquisitions such as Life Savers & Altoids. Over the past 4 yrs, new prods have climbed to 20% of wrigley’s global sales. Keep the profit thing in mind when considering the slew of new gums & stuff they're intro'ing, w/ two standing out as the most novel & most pointless: Extra "cool watermelon" gum; and sour mango altoid, following other altoid sours such as apple, raspberry, & tangerine. Who'd wanna chew a watermelon gum?

6 Comments:

At January 04, 2006 2:39 PM, Blogger Kirk said...

"Who'd wanna chew a watermelon gum?"

I don't know...maybe the same sort of person who'd want to drink Big Red's Cherry Vanilla Float?

Actually, I think there has been gum with alleged watermelon flavoring for a while. Hubba Bubba maybe? And I think Jolly Rancher has had watermelon hard candies for a while, too.

 
At January 04, 2006 3:24 PM, Anonymous Anonymous said...

Kirk's knowledge of the watermelon situation is damn near alarming. But that doesn't mean we won't tip our hat

 
At January 04, 2006 4:07 PM, Anonymous Anonymous said...

Alarming? I'll tell you what's alarming. The fact that amateurs like Abramoff and Scanlon are ruining it for the rest of us.

By the way, TG, thanks for pointing our what a great company Halliburton is.

 
At January 04, 2006 4:17 PM, Blogger Parker said...

There is a Wrigley's plant near where my parents live. You can smell whatever they are making when you drive by--Juicy Fruit some days, Double Mint other days. Watermelon will make me hack.

 
At January 04, 2006 7:04 PM, Blogger Kirk said...

Or perhaps ...

http://www.40ozmaltliquor.com/bigjugml.html

 
At January 16, 2006 2:12 PM, Anonymous Anonymous said...

Kirk, you're so clever. I want to be just like you.

 

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