Thursday, June 15, 2006

coke: run by graduates of clown school

coke's trying to figure out how to salvage the fortunes of Blak. A survey found that 1/3 of consumers who got sucked into trying it found its $7/8-for-a-4-pack price was "too expensive". duh ya mean no one wants to pay $2 for a mini bottle of coke whose only added component is the flavor of bitter coffee dregs, like that which one would ordinarily leave at the bottom of a coffeepot becuz it is too undrinkable on its own? the survey showed "initial response" to be "similar to trends seen for Coke Zero." so that would be like an arrow that points directly down

11 Comments:

At June 15, 2006 11:04 AM, Blogger Twisted Dog said...

I FORSEE A "FUN" HIP-HOP ADVERTISING CAMPAIGN IN THE FUTURE. MAYBE ONE OF THOSE COKE POLAR BEARS HAS AN AFRICAN-AMERICAN COUSIN WHO COULD DO AN IPOD AD.

 
At June 15, 2006 11:10 AM, Anonymous mktg-pro said...

given the huge gaps in expertise that seem to plague coke mgmt, methinks that Twisted Dog's marketing vision and knowhow might make an excellent contribution to the coke team. i recommend sending in your resume right away.

 
At June 15, 2006 11:10 AM, Anonymous mktg-pro said...

tho mealsothinks that Twisted Dog would profit by learning to spell forEsee correctly. just a thought

 
At June 15, 2006 11:12 AM, Blogger Paris Hilton said...

As if that hairy cretin knows anything about marketing. If you need an expert on coke, I'm it.

 
At June 15, 2006 11:44 AM, Blogger Twisted Dog said...

GO RUN OVER A CRIPPLE, DOG KILLER. MY HIGHLY CREATIVE MIND CAN'T BE BOTHERED WITH LITTLE THINGS LIKE SPELLING. THAT'S WHAT EDITORS ARE FORE.

 
At June 15, 2006 12:37 PM, Blogger Donald Trump said...

FORE! I play to win, bitches.

 
At June 15, 2006 5:34 PM, Blogger Kirk said...

Upholding my "whizziness" quotient, does it seem strange that the four-pack goes for more than four times the single bottle price?

"Coca-Cola Blak in single-serve bottles sells for between $1.59 and $1.89. Four-packs of the drink sell for between $5.99 and $7.99."

4 x $1.89 = $7.56 < $7.99

Maybe that's why people think it costs too much?

 
At June 15, 2006 6:10 PM, Anonymous einstein said...

Who does this Kirk guy think he is, with his x + y = the square root of yah dee ya da? I'm pretty sure there's math blogs out there that live for that kind of stuff.

 
At June 16, 2006 9:40 AM, Anonymous Sigmund Freud said...

Dear Mr. Einstein:

When I learned of your intention to invite me to a mutual exchange of views upon a subject which not only interested you personally but seemed deserving, too, of public interest, I cordially assented. I expected you to choose a problem lying on the borderland of the knowable, as it stands today, a theme which each of us, physicist and psychologist, might approach from his own angle, to meet at last on common ground, though setting out from different premises.

Thus the question which you put me--what is to be done to rid mankind of the blog menace?--took me by surprise. And, next, I was dumbfounded by the thought of my incompetence; for this struck me as being a matter of practical politics, the statesman's proper study.

So all I can say is that I am interested in the blog menace as much as I am interested in the square root of 2/3.

 
At June 16, 2006 10:30 AM, Anonymous carl j said...

The meeting of two personalities is like the contact of two chemical substances: if there is any reaction, both are transformed.

 
At June 21, 2006 9:00 AM, Blogger Rudy said...

Enough of the sour coffee coke, if they want to really make money here I have two words, Mexican Coke.

Anyone who’s ever tried a coke and knows anything about coke at all knows the blend is more pure and true to what coke is supposed to taste like. Why? The glass bottle. Coke in a glass bottle is the ultimate, best flavor, smell, and presentation. No plastic or even aluminum to interfere with the flavor, just pure coke goodness. So if it says “Hecho en Mexico” or I should say “quando dice ‘Hecho en Mexico’ es perfecto”. And if I had any teeth left, I’d smile and give the world a coke.

MorbidMemo

 

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