Thanks to a mega-campaign by Pom Wonderful, pomegranate juice has become the new oat bran, w/ breathless reports of Vit C, folic acid, & esp antioxidants, admired for their cancer-fighting skills. Really, the only question is why Odwalla (which btw is owned by Coke) hadn’t jumped on the bandwagon sooner. (Maybe cuz Pom Wonderful bought the rights to the fancy extraction process.) But here comes Odwalla PomaGrand w/ 3 flavors: Pom regular (100 % pom), pom mango, & pomberry. Pom's fresh-tart taste (tho not as tart as cranberry) has made it a fave on the cocktail circuit: pomtinis, pomaritas & etc.